The Hotel & Hospitality Expo Africa (The Hotel Show Africa)
The Hotel & Hospitality Expo Africa (The Hotel Show Africa) is a trade fair for visitors and exhibitors from the hospitality sector, covering hotel equipment, hospitality supplies and food and beverage sourcing for Africa. It is expected to take place on 22-24 June 2027 at the Cape Town International Convention Centre (CTICC) in Cape Town, South Africa. The fair is held annually and is organised by dmg events.
Aphroa is not affiliated with The Hotel & Hospitality Expo Africa (The Hotel Show Africa) or its organiser. Data compiled from the organiser's website, October 2026.
Getting your website ready for The Hotel & Hospitality Expo Africa (The Hotel Show Africa)
A simple plan around the dates of The Hotel & Hospitality Expo Africa (The Hotel Show Africa). Adjust it to your team and your products.
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Step 1
8 weeks before
Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at The Hotel & Hospitality Expo Africa (The Hotel Show Africa) in the Hospitality sector and check that each item has its own page.
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Step 2
4 weeks before
Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for The Hotel & Hospitality Expo Africa (The Hotel Show Africa).
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Step 3
Fair week
Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.
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Step 4
2 weeks after
Reply to every contact from The Hotel & Hospitality Expo Africa (The Hotel Show Africa) within days. Update your pages with the questions you heard most at the stand.
What a hospitality website should show
Hoteliers, chefs and restaurant buyers look for clear product details, usable mobile pages and easy contact routes before a fair, and for a prompt, relevant reply afterwards.
Dedicated product pages
Give each product group, such as commercial kitchen equipment or hotel linen, its own page with clear photos, specifications and a visible contact route for buyers to check before the fair.
Test on mobile
Test your site on a phone over a weak connection, since a chef or hotel manager at your stand will often open your catalogue on the spot.
Build a fair page
Prepare a fair page that shows your price lists, certifications and delivery terms, and link it with a QR code on your stand so buyers find it quickly.
Follow up personally
Scan the business cards of hoteliers and restaurant buyers at your stand, note what each one asked for, and send a personal follow-up within a few days of the fair.
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Questions about The Hotel & Hospitality Expo Africa (The Hotel Show Africa)
When is The Hotel & Hospitality Expo Africa (The Hotel Show Africa) 2027?
The Hotel & Hospitality Expo Africa (The Hotel Show Africa) 2027 is expected to take place on 22–24 June 2027. The organiser has not confirmed these dates yet, so check the official website before you book travel.
Where does The Hotel & Hospitality Expo Africa (The Hotel Show Africa) take place?
The Hotel & Hospitality Expo Africa (The Hotel Show Africa) takes place in Cape Town, South Africa, at Cape Town International Convention Centre (CTICC).
Who organises The Hotel & Hospitality Expo Africa (The Hotel Show Africa)?
The Hotel & Hospitality Expo Africa (The Hotel Show Africa) is organised by dmg events.
How can I prepare my website for The Hotel & Hospitality Expo Africa (The Hotel Show Africa)?
Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.
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