Trade fair Starts in 29 days

Private Label Expo

Private Label Expo is a trade fair for visitors and exhibitors in the retail sector who work with private label food, cosmetics, textiles and packaging products and their suppliers. The fair takes place in Istanbul, Turkey, at the Istanbul Exhibition Centre (IFM), from 25-28 November 2026. It is held annually and is organised by Discover Events Fuar ve Organizasyon Ltd. Sti. Exhibitors present their private label ranges and supply services to retailers and buyers.

Aphroa is not affiliated with Private Label Expo or its organiser. Data compiled from the organiser's website, October 2026.

Preparation

Getting your website ready for Private Label Expo

A simple plan around the dates of Private Label Expo. Adjust it to your team and your products.

  1. Step 1

    8 weeks before

    Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at Private Label Expo in the Retail, Franchise & E-commerce sector and check that each item has its own page.

    This date has passed. Do it this week.

  2. Step 2

    4 weeks before

    Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for Private Label Expo.

  3. Step 3

    Fair week

    Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.

  4. Step 4

    2 weeks after

    Reply to every contact from Private Label Expo within days. Update your pages with the questions you heard most at the stand.

For retail and e-commerce exhibitors

What a retail and franchise website should show

Investors, store owners and buyers check a company's concept, range, terms and contact details online before a fair, and return to them afterwards to follow up.}]}ârnĂŠ

Franchise offer page

Give your franchise offer or retail concept its own clear page, with the investment needed, support provided and contact details, so interested investors can check you before they reach your stand.

Mobile-ready range and terms

Make sure your product range and wholesale terms are easy to find on a phone, so a buyer at the stand can confirm your minimum order and delivery times quickly.

Pages in your visitors' languages

Offer your key pages in the languages of the franchise investors and marketplace sellers you expect, and check that the contact details match on every language version.

Follow up every contact

Collect the details of every store owner, buyer or investor you meet by scanning their business card, note what they asked about, and contact each one within days of the fair.

Not sure where your website stands?

We check speed on a phone, search and AI visibility and your contact paths. Free, with a written result.

Get my free website check
Related services

Help with your website and your fair follow-up

3–5 working days

Website Fix & Speed

€199from, one WordPress or WooCommerce site
See details
FAQ

Questions about Private Label Expo

When is Private Label Expo 2026?

Private Label Expo 2026 takes place on 25–28 November 2026. The following edition: 27–30 October 2027.

Where does Private Label Expo take place?

Private Label Expo takes place in Istanbul, Turkey, at Istanbul Exhibition Centre (IFM).

Who organises Private Label Expo?

Private Label Expo is organised by Discover Events Fuar ve Organizasyon Ltd. Sti..

How can I prepare my website for Private Label Expo?

Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.

Related trade fairs

Starts in 8 days

eShow Madrid

4–5 November 2026

Madrid, Spain

Sector: Retail, Franchise & E-commerce

Read more

Exhibiting at Private Label Expo? Get your free website check

Send your website address. You get a written result within 2 working days, free and without a meeting.

  • Free
  • Fixed prices
  • No meetings

Used only to answer your request.

Get my free website check