Trade fair

LIGHTFAIR International

LIGHTFAIR International is a trade fair for architectural and commercial lighting, intended for visitors and exhibitors from the lighting sector. It is expected to take place on 15-18 March 2027 in Las Vegas, United States, at the Las Vegas Convention Center. The fair is held annually and is organised by LightFair International. Further details about the programme and registration can be found on the fair's website, lightfair.com.

Aphroa is not affiliated with LIGHTFAIR International or its organiser. Data compiled from the organiser's website, October 2026.

Preparation

Getting your website ready for LIGHTFAIR International

A simple plan around the dates of LIGHTFAIR International. Adjust it to your team and your products.

  1. Step 1

    8 weeks before

    Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at LIGHTFAIR International in the Lighting sector and check that each item has its own page.

  2. Step 2

    4 weeks before

    Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for LIGHTFAIR International.

  3. Step 3

    Fair week

    Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.

  4. Step 4

    2 weeks after

    Reply to every contact from LIGHTFAIR International within days. Update your pages with the questions you heard most at the stand.

For lighting exhibitors

What a lighting website should show

Lighting designers, wholesalers and installers look for exact specifications, technical files and a clear route to contact before a fair, and a fast reply afterwards.

Product pages per range

Give each luminaire range its own product page with clear specifications, so a lighting designer can check wattage, colour temperature, IP rating and dimensions before they reach your stand.

Downloadable technical files

Offer datasheets, photometric files and certificates as plain downloads on the product page, because specifiers and wholesalers often ask for these first and may check them on a phone at the stand.

Fair-Specific QR landing page

Print a QR code on your stand that opens a page made for the fair, in the languages of your visitors, where an installer or project buyer can find your catalogue and contact details.

Prompt visitor Follow-Up

Scan the business cards of wholesalers, architects and installers as they visit, note which product line each one asked about, and write to every contact within a few days of the fair.

Not sure where your website stands?

We check speed on a phone, search and AI visibility and your contact paths. Free, with a written result.

Get my free website check
Related services

Help with your website and your fair follow-up

3–5 working days

Website Fix & Speed

€199from, one WordPress or WooCommerce site
See details
FAQ

Questions about LIGHTFAIR International

When is LIGHTFAIR International 2027?

LIGHTFAIR International 2027 is expected to take place on 15–18 March 2027. The organiser has not confirmed these dates yet, so check the official website before you book travel.

Where does LIGHTFAIR International take place?

LIGHTFAIR International takes place in Las Vegas, United States, at Las Vegas Convention Center.

Who organises LIGHTFAIR International?

LIGHTFAIR International is organised by LightFair International.

How can I prepare my website for LIGHTFAIR International?

Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.

Related trade fairs

Euroluce

13–18 April 2027

Milan, Italy

Sector: Lighting

Read more

Exhibiting at LIGHTFAIR International? Get your free website check

Send your website address. You get a written result within 2 working days, free and without a meeting.

  • Free
  • Fixed prices
  • No meetings

Used only to answer your request.

Get my free website check