Trade fair

Light + Intelligent Building North America

Light + Intelligent Building North America is a trade fair for visitors and exhibitors in architectural lighting, intelligent building technologies and control systems. It takes place at the Las Vegas Convention Center in Las Vegas, United States, on 16-18 March 2027. The fair is held every two years and is organised by Messe Frankfurt, IALD and IES.

Aphroa is not affiliated with Light + Intelligent Building North America or its organiser. Data compiled from the organiser's website, October 2026.

Preparation

Getting your website ready for Light + Intelligent Building North America

A simple plan around the dates of Light + Intelligent Building North America. Adjust it to your team and your products.

  1. Step 1

    8 weeks before

    Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at Light + Intelligent Building North America in the Lighting sector and check that each item has its own page.

  2. Step 2

    4 weeks before

    Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for Light + Intelligent Building North America.

  3. Step 3

    Fair week

    Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.

  4. Step 4

    2 weeks after

    Reply to every contact from Light + Intelligent Building North America within days. Update your pages with the questions you heard most at the stand.

For lighting exhibitors

What a lighting website should show

Lighting designers, wholesalers and installers look for exact specifications, technical files and a clear route to contact before a fair, and a fast reply afterwards.

Product pages per range

Give each luminaire range its own product page with clear specifications, so a lighting designer can check wattage, colour temperature, IP rating and dimensions before they reach your stand.

Downloadable technical files

Offer datasheets, photometric files and certificates as plain downloads on the product page, because specifiers and wholesalers often ask for these first and may check them on a phone at the stand.

Fair-Specific QR landing page

Print a QR code on your stand that opens a page made for the fair, in the languages of your visitors, where an installer or project buyer can find your catalogue and contact details.

Prompt visitor Follow-Up

Scan the business cards of wholesalers, architects and installers as they visit, note which product line each one asked about, and write to every contact within a few days of the fair.

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FAQ

Questions about Light + Intelligent Building North America

When is Light + Intelligent Building North America 2027?

Light + Intelligent Building North America 2027 takes place on 16–18 March 2027.

Where does Light + Intelligent Building North America take place?

Light + Intelligent Building North America takes place in Las Vegas, United States, at Las Vegas Convention Center.

Who organises Light + Intelligent Building North America?

Light + Intelligent Building North America is organised by Messe Frankfurt, IALD, IES.

How can I prepare my website for Light + Intelligent Building North America?

Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.

Related trade fairs

Euroluce

13–18 April 2027

Milan, Italy

Sector: Lighting

Read more

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