Trade fair

demopark

demopark is an outdoor trade fair for green-space maintenance machinery, municipal technology, and golf and sports turf, aimed at visitors and exhibitors from the gardening and landscaping sector. It takes place at Flugplatz Eisenach-Kindel in Eisenach, Germany, on 20-22 June 2027, organised by Messe Frankfurt Exhibition GmbH. The fair is held every two years. The 2025 edition had 400 exhibitors and 34,000 visitors.

Aphroa is not affiliated with demopark or its organiser. Data compiled from the organiser's website, October 2026.

Preparation

Getting your website ready for demopark

A simple plan around the dates of demopark. Adjust it to your team and your products.

  1. Step 1

    8 weeks before

    Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at demopark in the Gardening & Landscaping sector and check that each item has its own page.

  2. Step 2

    4 weeks before

    Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for demopark.

  3. Step 3

    Fair week

    Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.

  4. Step 4

    2 weeks after

    Reply to every contact from demopark within days. Update your pages with the questions you heard most at the stand.

For gardening and landscaping exhibitors

What a gardening and landscaping website should show

Garden centre buyers, landscape contractors and council purchasers look for clear product details, trade prices and a quick way to ask questions before and after a fair.

Clear range pages

Give each plant, tool or machine range its own clear page with sizes, availability and care or maintenance details, because garden centre buyers often check your catalogue before they visit the stand.

Phone-Ready site

Test your site on a phone outdoors in poor signal, since landscape contractors will look at it while walking the hall and will not wait for slow pages.

Dedicated fair page

Add a fair page to your website with seasonal ranges, trade price lists and a request form, and put its QR code on your stand so buyers can reach it quickly.

Prompt catalogue Follow-Up

Scan the business cards of contractors, retailers and council buyers at the stand and note which range each one asked about, then send them the right catalogue within a few days of the fair.

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FAQ

Questions about demopark

When is demopark 2027?

demopark 2027 takes place on 20–22 June 2027.

Where does demopark take place?

demopark takes place in Eisenach, Germany, at Flugplatz Eisenach-Kindel.

How many exhibitors does demopark have?

Exhibitors of the 2025 edition: 400.

Who organises demopark?

demopark is organised by Messe Frankfurt Exhibition GmbH.

How can I prepare my website for demopark?

Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.

Related trade fairs

IPM Essen

26–29 January 2027

Essen, Germany

Sector: Gardening & Landscaping

Read more

spoga+gafa

15–17 June 2027

Cologne, Germany

Sector: Gardening & Landscaping

Read more

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