APAS Show
APAS Show is a trade fair for the supermarket and retail sector, aimed at retail professionals and at companies exhibiting products and solutions for supermarkets and retail. The fair is held annually at Expo Center Norte in Sao Paulo, Brazil, and its 2027 edition is expected to take place on 17-20 May 2027. It is organised by APAS and Promovisão.
Aphroa is not affiliated with APAS Show or its organiser. Data compiled from the organiser's website, October 2026.
Getting your website ready for APAS Show
A simple plan around the dates of APAS Show. Adjust it to your team and your products.
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Step 1
8 weeks before
Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at APAS Show in the Retail, Franchise & E-commerce sector and check that each item has its own page.
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Step 2
4 weeks before
Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for APAS Show.
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Step 3
Fair week
Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.
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Step 4
2 weeks after
Reply to every contact from APAS Show within days. Update your pages with the questions you heard most at the stand.
What a retail and franchise website should show
Investors, store owners and buyers check a company's concept, range, terms and contact details online before a fair, and return to them afterwards to follow up.}]}ârnĂŠ
Franchise offer page
Give your franchise offer or retail concept its own clear page, with the investment needed, support provided and contact details, so interested investors can check you before they reach your stand.
Mobile-ready range and terms
Make sure your product range and wholesale terms are easy to find on a phone, so a buyer at the stand can confirm your minimum order and delivery times quickly.
Pages in your visitors' languages
Offer your key pages in the languages of the franchise investors and marketplace sellers you expect, and check that the contact details match on every language version.
Follow up every contact
Collect the details of every store owner, buyer or investor you meet by scanning their business card, note what they asked about, and contact each one within days of the fair.
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Questions about APAS Show
When is APAS Show 2027?
APAS Show 2027 is expected to take place on 17–20 May 2027. The organiser has not confirmed these dates yet, so check the official website before you book travel.
Where does APAS Show take place?
APAS Show takes place in Sao Paulo, Brazil, at Expo Center Norte.
Who organises APAS Show?
APAS Show is organised by APAS / Promovisão.
How can I prepare my website for APAS Show?
Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.
Related trade fairs
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Read moreeShow Madrid
4–5 November 2026
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