Trade Fair Aalsmeer (Autumn)
Trade Fair Aalsmeer (Autumn) is a floriculture trade fair for visitors and exhibitors in the flower and plant sector. It takes place at Royal FloraHolland Aalsmeer in Aalsmeer, the Netherlands, from 3-5 November 2026. The fair is held annually and brought together 700 exhibitors and 22,000 visitors in the 2025 edition. Its product range covers cut flowers, pot plants and value-added products.
Aphroa is not affiliated with Trade Fair Aalsmeer (Autumn) or its organiser. Data compiled from the organiser's website, October 2026.
Getting your website ready for Trade Fair Aalsmeer (Autumn)
A simple plan around the dates of Trade Fair Aalsmeer (Autumn). Adjust it to your team and your products.
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Step 1
8 weeks before
Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at Trade Fair Aalsmeer (Autumn) in the Gardening & Landscaping sector and check that each item has its own page.
This date has passed. Do it this week.
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Step 2
4 weeks before
Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for Trade Fair Aalsmeer (Autumn).
This date has passed. Do it this week.
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Step 3
Fair week
Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.
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Step 4
2 weeks after
Reply to every contact from Trade Fair Aalsmeer (Autumn) within days. Update your pages with the questions you heard most at the stand.
What a gardening and landscaping website should show
Garden centre buyers, landscape contractors and council purchasers look for clear product details, trade prices and a quick way to ask questions before and after a fair.
Clear range pages
Give each plant, tool or machine range its own clear page with sizes, availability and care or maintenance details, because garden centre buyers often check your catalogue before they visit the stand.
Phone-Ready site
Test your site on a phone outdoors in poor signal, since landscape contractors will look at it while walking the hall and will not wait for slow pages.
Dedicated fair page
Add a fair page to your website with seasonal ranges, trade price lists and a request form, and put its QR code on your stand so buyers can reach it quickly.
Prompt catalogue Follow-Up
Scan the business cards of contractors, retailers and council buyers at the stand and note which range each one asked about, then send them the right catalogue within a few days of the fair.
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Questions about Trade Fair Aalsmeer (Autumn)
When is Trade Fair Aalsmeer (Autumn) 2026?
Trade Fair Aalsmeer (Autumn) 2026 takes place on 3–5 November 2026.
Where does Trade Fair Aalsmeer (Autumn) take place?
Trade Fair Aalsmeer (Autumn) takes place in Aalsmeer, Netherlands, at Royal FloraHolland Aalsmeer.
How many exhibitors does Trade Fair Aalsmeer (Autumn) have?
Exhibitors of the 2025 edition: 700.
Who organises Trade Fair Aalsmeer (Autumn)?
Trade Fair Aalsmeer (Autumn) is organised by Royal FloraHolland.
How can I prepare my website for Trade Fair Aalsmeer (Autumn)?
Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.
Related trade fairs
IFTF (International Floriculture Trade Fair)
3–5 November 2026
Vijfhuizen, Netherlands
Sector: Gardening & Landscaping
Read moreHortiContact
17–18 February 2027
Gorinchem, Netherlands
Sector: Gardening & Landscaping
Read moreGreenTech Amsterdam
15–17 June 2027
Amsterdam, Netherlands
Sector: Gardening & Landscaping
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