Trade fair

IJS Istanbul Jewelry Show (Spring)

IJS Istanbul Jewelry Show (Spring) is a trade fair for visitors and exhibitors in the jewellery and watch sector, covering jewellery, diamonds, gemstones, watches, machinery and equipment. It takes place at the Istanbul Expo Center in Istanbul, Turkey, from 31 March to 3 April 2027. The fair is held twice a year, and the 2025 edition recorded 18,683 visitors.

Aphroa is not affiliated with IJS Istanbul Jewelry Show (Spring) or its organiser. Data compiled from the organiser's website, October 2026.

Preparation

Getting your website ready for IJS Istanbul Jewelry Show (Spring)

A simple plan around the dates of IJS Istanbul Jewelry Show (Spring). Adjust it to your team and your products.

  1. Step 1

    8 weeks before

    Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at IJS Istanbul Jewelry Show (Spring) in the Jewellery & Watches sector and check that each item has its own page.

  2. Step 2

    4 weeks before

    Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for IJS Istanbul Jewelry Show (Spring).

  3. Step 3

    Fair week

    Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.

  4. Step 4

    2 weeks after

    Reply to every contact from IJS Istanbul Jewelry Show (Spring) within days. Update your pages with the questions you heard most at the stand.

For jewellery and watch exhibitors

What a jewellery and watch website should show

Retail buyers and distributors want to see your collections, materials and trade terms clearly before a fair, and a sensible way to pick up the conversation afterwards.}

Collection product pages

Give each collection its own product page with clear photographs, materials, hallmarks and wholesale terms, so buyers can check your range before they visit your stand.

Mobile-Ready galleries

Test your catalogue pages on a phone. Buyers will open your photo-heavy product galleries while standing in the aisle, and slow images cost you their attention.

Fair-Specific QR page

Print a QR code at your stand that opens a page made for the fair, with your new collection, price list request form and certificate information for gemstones and metals.

Buyer Follow-Up notes

Scan the business cards of retail buyers and distributors at the stand, and note which collections each one liked, so your follow-up email can mention the pieces they actually handled.

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FAQ

Questions about IJS Istanbul Jewelry Show (Spring)

When is IJS Istanbul Jewelry Show (Spring) 2027?

IJS Istanbul Jewelry Show (Spring) 2027 takes place on 31 March 2027 – 3 April 2027.

Where does IJS Istanbul Jewelry Show (Spring) take place?

IJS Istanbul Jewelry Show (Spring) takes place in Istanbul, Turkey, at Istanbul Expo Center.

Who organises IJS Istanbul Jewelry Show (Spring)?

IJS Istanbul Jewelry Show (Spring) is organised by Informa Markets (Informa Fuarcilik A.S.).

How can I prepare my website for IJS Istanbul Jewelry Show (Spring)?

Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.

Related trade fairs

Happening now

JA New York (Fall)

25–27 October 2026

New York, United States

Sector: Jewellery & Watches

Read more

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