Trade fair

FuturePrint

Updated

FuturePrint is a trade fair for visitors and exhibitors in the printing and labels sector, covering digital printing, signage, communication and textile printing. It takes place at Distrito Anhembi in Sao Paulo, Brazil, from 13-16 July 2027, and is organised by Informa Markets. The fair is held annually. The 2026 edition had 600 exhibitors and 45,000 visitors.

Aphroa is not affiliated with FuturePrint or its organiser. Data compiled from the organiser's website, October 2026.

Preparation

Getting your website ready for FuturePrint

A simple plan around the dates of FuturePrint. Adjust it to your team and your products.

  1. Step 1

    8 weeks before

    Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at FuturePrint in the Printing & Labels sector and check that each item has its own page.

  2. Step 2

    4 weeks before

    Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for FuturePrint.

  3. Step 3

    Fair week

    Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.

  4. Step 4

    2 weeks after

    Reply to every contact from FuturePrint within days. Update your pages with the questions you heard most at the stand.

For printing and label exhibitors

What a printing and label website should show

Buyers in printing and labels look for clear machine, ink and material specifications, samples they can inspect on any device, and a quick way to reach the right person.

Dedicated product pages

Give every press, ink system and label material its own product page with clear specifications, so a converter can check your range before they reach your stand.

Phone-ready spec sheets

Test your site on a phone before the fair. Spec sheets and sample galleries must open quickly, because visitors will look them up while standing in your aisle.

Correct multilingual terminology

Offer your pages in the languages of your visitors, and make sure terms like substrate, adhesive grade and finishing options are correct in each language.

Fair page via QR code

Put a QR code on your stand that leads to a fair page with your label samples, certificates and a contact form.

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FAQ

Questions about FuturePrint

When is FuturePrint 2027?

FuturePrint 2027 takes place on 13–16 July 2027.

Where does FuturePrint take place?

FuturePrint takes place in Sao Paulo, Brazil, at Distrito Anhembi.

How many exhibitors does FuturePrint have?

Exhibitors of the 2026 edition: 600.

Who organises FuturePrint?

FuturePrint is organised by Informa Markets.

How can I prepare my website for FuturePrint?

Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.

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