Trade fair

EQUIP AUTO Paris

EQUIP AUTO Paris is a trade fair for visitors and exhibitors in the automotive and spare parts sector, covering spare parts, servicing and mobility for passenger cars, light commercial vehicles and heavy vehicles. It takes place from 12-16 October 2027 at Paris Expo Porte de Versailles in Paris, France, organised by EQUIP'AUTO SAS (Comexposium). The fair is held every two years. The 2025 edition recorded 1,400 exhibitors and 91,500 visitors.

Aphroa is not affiliated with EQUIP AUTO Paris or its organiser. Data compiled from the organiser's website, October 2026.

Preparation

Getting your website ready for EQUIP AUTO Paris

A simple plan around the dates of EQUIP AUTO Paris. Adjust it to your team and your products.

  1. Step 1

    8 weeks before

    Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at EQUIP AUTO Paris in the Automotive & Spare Parts sector and check that each item has its own page.

  2. Step 2

    4 weeks before

    Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for EQUIP AUTO Paris.

  3. Step 3

    Fair week

    Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.

  4. Step 4

    2 weeks after

    Reply to every contact from EQUIP AUTO Paris within days. Update your pages with the questions you heard most at the stand.

For automotive and spare parts exhibitors

What an automotive parts website should show

Distributors, workshop owners and fleet buyers look for exact part data, quick search, documents in their language and clear contacts before and after a fair.

Dedicated parts product pages

Give every spare-parts range its own product page with part numbers, vehicle compatibility and OEM cross-references, so a distributor can verify a part before walking up to your stand.

Mobile-ready part search

Test your catalogue and part-number search on a phone over a weak fair-hall connection, because workshop owners and fleet buyers often look things up while standing at your stand.

Multilingual product documents

Offer your product pages and certification documents in the languages of your visitors, such as German, Polish or Turkish, and make sure your export and warranty contact details are correct.

QR code follow-up

Print a QR code on your stand that opens a fair page with your price list request form, then scan visitors' business cards and follow up with each buyer within days.

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FAQ

Questions about EQUIP AUTO Paris

When is EQUIP AUTO Paris 2027?

EQUIP AUTO Paris 2027 takes place on 12–16 October 2027.

Where does EQUIP AUTO Paris take place?

EQUIP AUTO Paris takes place in Paris, France, at Paris Expo Porte de Versailles.

How many exhibitors does EQUIP AUTO Paris have?

Exhibitors of the 2025 edition: 1,400.

Who organises EQUIP AUTO Paris?

EQUIP AUTO Paris is organised by EQUIP'AUTO SAS (Comexposium).

How can I prepare my website for EQUIP AUTO Paris?

Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.

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