Trade fair Starts in 27 days

Automechanika Dubai

Automechanika Dubai is a trade fair for visitors and exhibitors of the automotive spare parts, service, accessories and aftermarket sector in the Middle East and Africa. It takes place at the Dubai Exhibition Centre (Expo City Dubai) in Dubai, United Arab Emirates, on 10-12 November 2026. The fair is held annually and recorded 2,273 exhibitors and 50,408 visitors in the 2025 edition.

Aphroa is not affiliated with Automechanika Dubai or its organiser. Data compiled from the organiser's website, October 2026.

Preparation

Getting your website ready for Automechanika Dubai

A simple plan around the dates of Automechanika Dubai. Adjust it to your team and your products.

  1. Step 1

    8 weeks before

    Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at Automechanika Dubai in the Automotive & Spare Parts sector and check that each item has its own page.

    This date has passed. Do it this week.

  2. Step 2

    4 weeks before

    Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for Automechanika Dubai.

    This date has passed. Do it this week.

  3. Step 3

    Fair week

    Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.

  4. Step 4

    2 weeks after

    Reply to every contact from Automechanika Dubai within days. Update your pages with the questions you heard most at the stand.

For automotive and spare parts exhibitors

What an automotive parts website should show

Distributors, workshop owners and fleet buyers look for exact part data, quick search, documents in their language and clear contacts before and after a fair.

Dedicated parts product pages

Give every spare-parts range its own product page with part numbers, vehicle compatibility and OEM cross-references, so a distributor can verify a part before walking up to your stand.

Mobile-ready part search

Test your catalogue and part-number search on a phone over a weak fair-hall connection, because workshop owners and fleet buyers often look things up while standing at your stand.

Multilingual product documents

Offer your product pages and certification documents in the languages of your visitors, such as German, Polish or Turkish, and make sure your export and warranty contact details are correct.

QR code follow-up

Print a QR code on your stand that opens a fair page with your price list request form, then scan visitors' business cards and follow up with each buyer within days.

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FAQ

Questions about Automechanika Dubai

When is Automechanika Dubai 2026?

Automechanika Dubai 2026 takes place on 10–12 November 2026.

Where does Automechanika Dubai take place?

Automechanika Dubai takes place in Dubai, United Arab Emirates, at Dubai Exhibition Centre (Expo City Dubai).

How many exhibitors does Automechanika Dubai have?

Exhibitors of the 2025 edition: 2,273.

Who organises Automechanika Dubai?

Automechanika Dubai is organised by Messe Frankfurt Middle East.

How can I prepare my website for Automechanika Dubai?

Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.

Related trade fairs

Starts in 20 days

SEMA Show

3–6 November 2026

Las Vegas, United States

Sector: Automotive & Spare Parts

Read more

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