BFSHOW – Brazilian Footwear Show (November)
BFSHOW - Brazilian Footwear Show (November) is a trade fair for Brazilian footwear collections, formerly known as Francal. It is aimed at visitors and exhibitors of the leather and footwear sector. The fair takes place at Distrito Anhembi in Sao Paulo, Brazil, from 10-12 November 2026. It is held twice a year and is organised by Francal Feiras e Empreendimentos.
Aphroa is not affiliated with BFSHOW – Brazilian Footwear Show (November) or its organiser. Data compiled from the organiser's website, October 2026.
Getting your website ready for BFSHOW – Brazilian Footwear Show (November)
A simple plan around the dates of BFSHOW – Brazilian Footwear Show (November). Adjust it to your team and your products.
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Step 1
8 weeks before
Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at BFSHOW – Brazilian Footwear Show (November) in the Leather & Footwear sector and check that each item has its own page.
This date has passed. Do it this week.
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Step 2
4 weeks before
Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for BFSHOW – Brazilian Footwear Show (November).
This date has passed. Do it this week.
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Step 3
Fair week
Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.
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Step 4
2 weeks after
Reply to every contact from BFSHOW – Brazilian Footwear Show (November) within days. Update your pages with the questions you heard most at the stand.
What a leather and footwear website should show
Buyers of leather and footwear want to check materials, quantities and compliance papers on your site before they visit, and find the right contact quickly afterwards.
Product group pages
Give each product group, such as shoes, bags or leather by the hide, its own page with clear photos, material details and minimum order quantities, so buyers can check you before the fair.
Certificates and test reports
Make sure certificates and test reports that tannery and brand buyers ask for, such as chemical compliance or leather origin, are easy to find and download on your site.
Stand QR code
Print a QR code on your stand that opens a fair page with your current collection and sample request, and test that it loads quickly on a phone with weak signal.
Follow up with buyers
Scan the business cards of sourcing agents and retail buyers at the stand, note which styles or materials they asked about, and send each of them a follow-up within days.
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Questions about BFSHOW – Brazilian Footwear Show (November)
When is BFSHOW – Brazilian Footwear Show (November) 2026?
BFSHOW – Brazilian Footwear Show (November) 2026 takes place on 10–12 November 2026.
Where does BFSHOW – Brazilian Footwear Show (November) take place?
BFSHOW – Brazilian Footwear Show (November) takes place in Sao Paulo, Brazil, at Distrito Anhembi.
Who organises BFSHOW – Brazilian Footwear Show (November)?
BFSHOW – Brazilian Footwear Show (November) is organised by Francal Feiras e Empreendimentos.
How can I prepare my website for BFSHOW – Brazilian Footwear Show (November)?
Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.
Related trade fairs
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Read moreBFSHOW – Brazilian Footwear Show (May)
31 May 2027 – 2 June 2027
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Sector: Leather & Footwear
Read moreAYSAF (Autumn)
11–13 November 2026
Istanbul, Turkey
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Read moreExhibiting at BFSHOW – Brazilian Footwear Show (November)? Get your free website check
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