Trade fair

Automobile Barcelona (Salón Internacional del Automóvil)

Automobile Barcelona (Salón Internacional del Automóvil) is a trade fair for passenger cars and commercial vehicles, aimed at visitors and exhibitors of the automotive sector. It takes place in Barcelona, Spain, at Fira de Barcelona - Gran Via, from 8 to 18 April 2027. The fair is organised by Fira de Barcelona and is held every two years. The first two days, 8 and 9 April, are the professional days, and the show continues until 18 April.

Aphroa is not affiliated with Automobile Barcelona (Salón Internacional del Automóvil) or its organiser. Data compiled from the organiser's website, October 2026.

Preparation

Getting your website ready for Automobile Barcelona (Salón Internacional del Automóvil)

A simple plan around the dates of Automobile Barcelona (Salón Internacional del Automóvil). Adjust it to your team and your products.

  1. Step 1

    8 weeks before

    Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at Automobile Barcelona (Salón Internacional del Automóvil) in the Automotive & Spare Parts sector and check that each item has its own page.

  2. Step 2

    4 weeks before

    Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for Automobile Barcelona (Salón Internacional del Automóvil).

  3. Step 3

    Fair week

    Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.

  4. Step 4

    2 weeks after

    Reply to every contact from Automobile Barcelona (Salón Internacional del Automóvil) within days. Update your pages with the questions you heard most at the stand.

For automotive and spare parts exhibitors

What an automotive parts website should show

Distributors, workshop owners and fleet buyers look for exact part data, quick search, documents in their language and clear contacts before and after a fair.

Dedicated parts product pages

Give every spare-parts range its own product page with part numbers, vehicle compatibility and OEM cross-references, so a distributor can verify a part before walking up to your stand.

Mobile-ready part search

Test your catalogue and part-number search on a phone over a weak fair-hall connection, because workshop owners and fleet buyers often look things up while standing at your stand.

Multilingual product documents

Offer your product pages and certification documents in the languages of your visitors, such as German, Polish or Turkish, and make sure your export and warranty contact details are correct.

QR code follow-up

Print a QR code on your stand that opens a fair page with your price list request form, then scan visitors' business cards and follow up with each buyer within days.

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FAQ

Questions about Automobile Barcelona (Salón Internacional del Automóvil)

When is Automobile Barcelona (Salón Internacional del Automóvil) 2027?

Automobile Barcelona (Salón Internacional del Automóvil) 2027 takes place on 8–18 April 2027.

Where does Automobile Barcelona (Salón Internacional del Automóvil) take place?

Automobile Barcelona (Salón Internacional del Automóvil) takes place in Barcelona, Spain, at Fira de Barcelona - Gran Via.

Who organises Automobile Barcelona (Salón Internacional del Automóvil)?

Automobile Barcelona (Salón Internacional del Automóvil) is organised by Fira de Barcelona.

How can I prepare my website for Automobile Barcelona (Salón Internacional del Automóvil)?

Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.

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