Trade fair

Vitafoods Europe

Vitafoods Europe is a trade fair for the nutraceutical, dietary supplement and functional food ingredients sector, meeting visitors and exhibitors from the industry. The fair is expected to take place on 18-20 May 2027 at Fira Barcelona Gran Via in Barcelona, Spain. It is organised by Informa Markets and is held annually, bringing suppliers and buyers of health and nutrition ingredients together under one roof.

Aphroa is not affiliated with Vitafoods Europe or its organiser. Data compiled from the organiser's website, October 2026.

Preparation

Getting your website ready for Vitafoods Europe

A simple plan around the dates of Vitafoods Europe. Adjust it to your team and your products.

  1. Step 1

    8 weeks before

    Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at Vitafoods Europe in the Pharma & Biotechnology sector and check that each item has its own page.

  2. Step 2

    4 weeks before

    Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for Vitafoods Europe.

  3. Step 3

    Fair week

    Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.

  4. Step 4

    2 weeks after

    Reply to every contact from Vitafoods Europe within days. Update your pages with the questions you heard most at the stand.

For pharma and biotech exhibitors

What a pharma and biotech website should show

Buyers in pharma and biotechnology look for a clear statement of what you supply, proof of quality such as certificates and GMP status, and an easy way to make contact.

Clear product pages

Before the fair, check that each product or service page states clearly what you supply, such as APIs, excipients or contract manufacturing, and that your contact details are correct.

Certificates and specifications

Buyers in this sector often ask for certificates, GMP status and specification sheets, so keep a page with these documents easy to find and quick to open on a phone.

Fair-Specific QR page

Put a QR code on your stand that leads to one page made for the fair, with your main product groups, downloadable documents and a short contact form in your visitors' languages.

Prompt Follow-Up

Scan the business cards of procurement managers and R&D contacts at the stand, note what each one asked for, and follow up with the right data sheet within days of the fair.

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FAQ

Questions about Vitafoods Europe

When is Vitafoods Europe 2027?

Vitafoods Europe 2027 is expected to take place on 18–20 May 2027. The organiser has not confirmed these dates yet, so check the official website before you book travel.

Where does Vitafoods Europe take place?

Vitafoods Europe takes place in Barcelona, Spain, at Fira Barcelona Gran Via.

Who organises Vitafoods Europe?

Vitafoods Europe is organised by Informa Markets.

How can I prepare my website for Vitafoods Europe?

Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.

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