Trade fair Starts in 28 days

Scent Arabia

Scent Arabia is a trade fair for visitors and exhibitors in the cosmetics and beauty sector, covering perfumes, fragrances and beauty products. It takes place at Exhibition World Bahrain in Manama, Bahrain, on 24-28 November 2026. The fair is organised by Informa Markets and is held annually, giving manufacturers, suppliers and buyers of fragrance and beauty products a yearly meeting point in the Gulf region.

Aphroa is not affiliated with Scent Arabia or its organiser. Data compiled from the organiser's website, October 2026.

Preparation

Getting your website ready for Scent Arabia

A simple plan around the dates of Scent Arabia. Adjust it to your team and your products.

  1. Step 1

    8 weeks before

    Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at Scent Arabia in the Cosmetics & Beauty sector and check that each item has its own page.

    This date has passed. Do it this week.

  2. Step 2

    4 weeks before

    Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for Scent Arabia.

  3. Step 3

    Fair week

    Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.

  4. Step 4

    2 weeks after

    Reply to every contact from Scent Arabia within days. Update your pages with the questions you heard most at the stand.

For cosmetics and beauty exhibitors

What a cosmetics and beauty website should show

Buyers, private-label brands and salon owners look for clear ingredient lists, compliance papers, ordering terms and a simple way to contact you before and after a fair.

Product range pages

Give every product range its own page with clear INCI ingredient lists, so buyers and private-label brands can check formulations before they visit your stand.

Compliance documents download

Offer a downloadable page of safety and compliance documents, such as product information files and certificates, since cosmetics buyers often ask for these on the spot.

Stand QR code

Print a QR code at your stand that opens a fair page with your catalogue, minimum order quantities and wholesale terms, and test that it loads quickly on a phone.

Personal Follow-Up

Scan the business cards of retail buyers and salon owners at the stand, note which range they liked, and send each one a personal follow-up within days of the fair.

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FAQ

Questions about Scent Arabia

When is Scent Arabia 2026?

Scent Arabia 2026 takes place on 24–28 November 2026.

Where does Scent Arabia take place?

Scent Arabia takes place in Manama, Bahrain, at Exhibition World Bahrain.

Who organises Scent Arabia?

Scent Arabia is organised by Informa Markets.

How can I prepare my website for Scent Arabia?

Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.

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