Trade fair

Eurasia Rail

Eurasia Rail is a trade fair for visitors and exhibitors of the railway sector, covering railways, light rail systems, infrastructure and rail vehicles. It takes place from 24-26 March 2027 at the Istanbul Expo Center in Istanbul, Turkey. The fair is held every two years and is organised by ICA Fairs Inc. Companies from the rail industry can use it to present their products and services to professional visitors.

Aphroa is not affiliated with Eurasia Rail or its organiser. Data compiled from the organiser's website, October 2026.

Preparation

Getting your website ready for Eurasia Rail

A simple plan around the dates of Eurasia Rail. Adjust it to your team and your products.

  1. Step 1

    8 weeks before

    Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at Eurasia Rail in the Railway sector and check that each item has its own page.

  2. Step 2

    4 weeks before

    Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for Eurasia Rail.

  3. Step 3

    Fair week

    Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.

  4. Step 4

    2 weeks after

    Reply to every contact from Eurasia Rail within days. Update your pages with the questions you heard most at the stand.

For railway exhibitors

What a railway website should show

Rail buyers and engineers look for clear product pages, technical documents and proof of approval, both when preparing for a fair and when weighing suppliers afterwards.

Page per product group

Give each product group, such as bogies, signalling equipment or track components, its own clear page, so a procurement engineer can find specifications quickly before the fair.

Datasheets and approvals

Check that your datasheets, certification details and contact data are correct and easy to find, because rail buyers often ask for approvals and technical documents first.

Multilingual fair QR code

Put a QR code on your stand that opens a page made for the fair, in the languages of the operators and authorities you expect, and test it on a phone.

Prompt contact follow-up

Scan business cards at the stand and note each contact's role and project, then follow up with every operator or tender contact within days of the fair.

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FAQ

Questions about Eurasia Rail

When is Eurasia Rail 2027?

Eurasia Rail 2027 takes place on 24–26 March 2027.

Where does Eurasia Rail take place?

Eurasia Rail takes place in Istanbul, Turkey, at Istanbul Expo Center.

Who organises Eurasia Rail?

Eurasia Rail is organised by ICA Fairs Inc..

How can I prepare my website for Eurasia Rail?

Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.

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