Trade fair

Agrishow

Updated

Agrishow is an agricultural technology and machinery fair for visitors and exhibitors of the agriculture and livestock sector. It takes place at the Agrishow Fairgrounds in Ribeirao Preto, Brazil, from 26 to 30 April 2027, and it is organised by Informa Markets. The fair is held annually. The 2026 edition recorded 800 exhibitors and 197,000 visitors, and the next edition brings together suppliers of farm machinery and technology with professional buyers from across the sector.

Aphroa is not affiliated with Agrishow or its organiser. Data compiled from the organiser's website, October 2026.

Preparation

Getting your website ready for Agrishow

A simple plan around the dates of Agrishow. Adjust it to your team and your products.

  1. Step 1

    8 weeks before

    Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at Agrishow in the Agriculture & Livestock sector and check that each item has its own page.

  2. Step 2

    4 weeks before

    Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for Agrishow.

  3. Step 3

    Fair week

    Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.

  4. Step 4

    2 weeks after

    Reply to every contact from Agrishow within days. Update your pages with the questions you heard most at the stand.

For agriculture and livestock exhibitors

What an agriculture and livestock website should show

Farmers, dealers and breeders check specifications, supplier credentials and local support on a company website before they visit a stand, and return to it afterwards to follow up.

Dedicated product pages

Give each machine, seed variety or feed range its own clear page with specifications, so farmers and dealers can check your offer before they visit your stand.

Mobile-first testing

Test your site on a phone over a weak connection, because many visitors will open your pages standing in a crowded hall or a muddy yard.

Multilingual downloads

Offer key pages and downloads such as data sheets and animal-health guidance in the languages of your visitors, including those of neighbouring countries and export markets.

Fair QR code

Put a QR code on your stand that opens one page made for the fair, and scan business cards from dealers and breeders to capture each contact.

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FAQ

Questions about Agrishow

When is Agrishow 2027?

Agrishow 2027 takes place on 26–30 April 2027.

Where does Agrishow take place?

Agrishow takes place in Ribeirao Preto, Brazil, at Agrishow Fairgrounds.

How many exhibitors does Agrishow have?

Exhibitors of the 2026 edition: 800.

Who organises Agrishow?

Agrishow is organised by Informa Markets.

How can I prepare my website for Agrishow?

Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.

Related trade fairs

Tecnoshow Comigo

5–9 April 2027

Rio Verde, Brazil

Sector: Agriculture & Livestock

Read more

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