Vicenzaoro (January)
Vicenzaoro (January) is a trade fair for gold, jewellery and watches, together with T.Gold goldsmith machinery, serving visitors and exhibitors of the jewellery sector. It takes place at Fiera di Vicenza in Vicenza, Italy, on 15-19 January 2027. The fair is held twice a year and is organised by Italian Exhibition Group (IEG). The 2026 edition had 1,300 exhibitors.
Aphroa is not affiliated with Vicenzaoro (January) or its organiser. Data compiled from the organiser's website, October 2026.
Getting your website ready for Vicenzaoro (January)
A simple plan around the dates of Vicenzaoro (January). Adjust it to your team and your products.
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Step 1
8 weeks before
Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at Vicenzaoro (January) in the Jewellery & Watches sector and check that each item has its own page.
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Step 2
4 weeks before
Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for Vicenzaoro (January).
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Step 3
Fair week
Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.
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Step 4
2 weeks after
Reply to every contact from Vicenzaoro (January) within days. Update your pages with the questions you heard most at the stand.
What a jewellery and watch website should show
Retail buyers and distributors want to see your collections, materials and trade terms clearly before a fair, and a sensible way to pick up the conversation afterwards.}
Collection product pages
Give each collection its own product page with clear photographs, materials, hallmarks and wholesale terms, so buyers can check your range before they visit your stand.
Mobile-Ready galleries
Test your catalogue pages on a phone. Buyers will open your photo-heavy product galleries while standing in the aisle, and slow images cost you their attention.
Fair-Specific QR page
Print a QR code at your stand that opens a page made for the fair, with your new collection, price list request form and certificate information for gemstones and metals.
Buyer Follow-Up notes
Scan the business cards of retail buyers and distributors at the stand, and note which collections each one liked, so your follow-up email can mention the pieces they actually handled.
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Questions about Vicenzaoro (January)
When is Vicenzaoro (January) 2027?
Vicenzaoro (January) 2027 takes place on 15–19 January 2027.
Where does Vicenzaoro (January) take place?
Vicenzaoro (January) takes place in Vicenza, Italy, at Fiera di Vicenza.
How many exhibitors does Vicenzaoro (January) have?
Exhibitors of the 2026 edition: 1,300.
Who organises Vicenzaoro (January)?
Vicenzaoro (January) is organised by Italian Exhibition Group (IEG).
How can I prepare my website for Vicenzaoro (January)?
Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.
Related trade fairs
JCK Las Vegas
4–7 June 2027
Las Vegas, United States
Sector: Jewellery & Watches
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