IE expo China (Shanghai)
IE expo China (Shanghai) is a trade fair for the environment, water and recycling sector, aimed at visitors and exhibitors working in water, air, solid waste and recycling technologies. It takes place at the Shanghai New International Expo Centre (SNIEC) in Shanghai, China, on 20-22 April 2027. The fair is held annually and recorded 1,987 exhibitors and 82,419 visitors in the 2026 edition.
Aphroa is not affiliated with IE expo China (Shanghai) or its organiser. Data compiled from the organiser's website, October 2026.
Getting your website ready for IE expo China (Shanghai)
A simple plan around the dates of IE expo China (Shanghai). Adjust it to your team and your products.
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Step 1
8 weeks before
Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at IE expo China (Shanghai) in the Environment, Water & Recycling sector and check that each item has its own page.
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Step 2
4 weeks before
Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for IE expo China (Shanghai).
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Step 3
Fair week
Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.
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Step 4
2 weeks after
Reply to every contact from IE expo China (Shanghai) within days. Update your pages with the questions you heard most at the stand.
What an environment and recycling website should show
Municipal and plant buyers want to check your range, read specifications and find compliance documents before the fair, then contact you again once it has ended.
Dedicated product group pages
Give each product group, such as pumps, filtration units or sorting lines, its own page with clear specifications, so municipal and plant buyers can check your range before the fair.
Accessible certificates and data sheets
Make certificates and technical data sheets easy to find, because buyers in this sector often ask for compliance documents and test reports before they request a quote.
Fast mobile pages
Check that your key pages load quickly on a phone, since many visitors will open your site on mobile data in a crowded hall while standing at your stand.
Prompt follow-up contact
Scan the business cards of plant operators and procurement staff at your stand, note which product each person asked about, and contact every one of them within days of the fair.
Not sure where your website stands?
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Questions about IE expo China (Shanghai)
When is IE expo China (Shanghai) 2027?
IE expo China (Shanghai) 2027 takes place on 20–22 April 2027.
Where does IE expo China (Shanghai) take place?
IE expo China (Shanghai) takes place in Shanghai, China, at Shanghai New International Expo Centre (SNIEC).
How many exhibitors does IE expo China (Shanghai) have?
Exhibitors of the 2026 edition: 1,987.
Who organises IE expo China (Shanghai)?
IE expo China (Shanghai) is organised by Messe München Shanghai Co., Ltd..
How can I prepare my website for IE expo China (Shanghai)?
Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.
Related trade fairs
FENASAN (Congresso ABES / Fenasan)
20–22 October 2026
São Paulo, Brazil
Sector: Environment, Water & Recycling
Read moreVIETWATER
21–23 October 2026
Ho Chi Minh City, Vietnam
Sector: Environment, Water & Recycling
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