Dubai Airshow
Dubai Airshow is a trade fair for visitors and exhibitors of the aviation, aerospace and defence sector. It takes place from 15-19 November 2027 in Dubai, United Arab Emirates, at the Dubai Airshow Site, Al Maktoum International Airport (DWC). The fair is held every two years and is organised by Informa Markets. The 2025 edition recorded 1,500 exhibitors and 248,788 visitors.
Aphroa is not affiliated with Dubai Airshow or its organiser. Data compiled from the organiser's website, October 2026.
Getting your website ready for Dubai Airshow
A simple plan around the dates of Dubai Airshow. Adjust it to your team and your products.
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Step 1
8 weeks before
Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at Dubai Airshow in the Aviation & Aerospace sector and check that each item has its own page.
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Step 2
4 weeks before
Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for Dubai Airshow.
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Step 3
Fair week
Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.
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Step 4
2 weeks after
Reply to every contact from Dubai Airshow within days. Update your pages with the questions you heard most at the stand.
What an aviation and aerospace website should show
Engineers and procurement managers check parts, certifications and export details on a company website before a fair, and return to it afterwards to request quotes and approvals.
Dedicated product pages
Give each component or service its own page with part numbers, certifications and a downloadable data sheet, so engineers and procurement managers can check your range before they reach your stand.
Fast mobile loading
Check that your site loads quickly on a phone, because buyers in a large exhibition hall often rely on weak mobile signal when they scan your code.
Language versions
Offer your key pages in English and in the languages of your target operators and defence customers, and keep contact details and export-control notes correct in each version.
Sorted lead Follow-Up
Collect contact details at the stand, noting whether each visitor is an operator, a maintenance provider or a prime contractor, then follow up within days with the quote or approval documents they asked for.
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Questions about Dubai Airshow
When is Dubai Airshow 2027?
Dubai Airshow 2027 takes place on 15–19 November 2027.
Where does Dubai Airshow take place?
Dubai Airshow takes place in Dubai, United Arab Emirates, at Dubai Airshow Site, Al Maktoum International Airport (DWC).
How many exhibitors does Dubai Airshow have?
Exhibitors of the 2025 edition: About 1,500.
Who organises Dubai Airshow?
Dubai Airshow is organised by Informa Markets.
How can I prepare my website for Dubai Airshow?
Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.
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