Trade fair

CIOE (China International Optoelectronic Expo)

CIOE (China International Optoelectronic Expo) is a trade fair for visitors and exhibitors of the optoelectronics, photonics, laser, optical communication and sensor sectors. It takes place at the Shenzhen World Exhibition & Convention Center in Shenzhen, China, on 8-10 September 2027. The fair is held annually and reported 4,060 exhibitors and 189,755 visitors in the 2026 edition.

Aphroa is not affiliated with CIOE (China International Optoelectronic Expo) or its organiser. Data compiled from the organiser's website, October 2026.

Preparation

Getting your website ready for CIOE (China International Optoelectronic Expo)

A simple plan around the dates of CIOE (China International Optoelectronic Expo). Adjust it to your team and your products.

  1. Step 1

    8 weeks before

    Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at CIOE (China International Optoelectronic Expo) in the Electronics & Electrical sector and check that each item has its own page.

  2. Step 2

    4 weeks before

    Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for CIOE (China International Optoelectronic Expo).

  3. Step 3

    Fair week

    Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.

  4. Step 4

    2 weeks after

    Reply to every contact from CIOE (China International Optoelectronic Expo) within days. Update your pages with the questions you heard most at the stand.

For electronics and electrical exhibitors

What an electronics and electrical website should show

Engineers and buyers look for clear specifications, certifications and ordering terms they can check quickly, both before they visit a stand and when they return to follow up.

Product pages with datasheets

Give each component family its own product page with datasheets as downloadable PDFs, so engineers can check specifications and certifications such as CE and RoHS before they visit your stand.

Test on mobile

Test your product and datasheet pages on a mid-range phone over a weak connection, because buyers will open them at your stand while talking to you.

Multilingual ordering details

Offer your pages in the languages of your distributors and OEM buyers, and state ordering details such as minimum quantities, lead times and sample requests clearly in each language.

Fair QR code and follow-up

Print a QR code on your stand that leads to a page made for the fair, then scan each visitor's business card and note the product they asked about, and write to them within a week.

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FAQ

Questions about CIOE (China International Optoelectronic Expo)

When is CIOE (China International Optoelectronic Expo) 2027?

CIOE (China International Optoelectronic Expo) 2027 takes place on 8–10 September 2027.

Where does CIOE (China International Optoelectronic Expo) take place?

CIOE (China International Optoelectronic Expo) takes place in Shenzhen, China, at Shenzhen World Exhibition & Convention Center.

How many exhibitors does CIOE (China International Optoelectronic Expo) have?

Exhibitors of the 2026 edition: 4,060.

Who organises CIOE (China International Optoelectronic Expo)?

CIOE (China International Optoelectronic Expo) is organised by Sinoexpo Informa Markets (Shenzhen UBM Herong Exhibition).

How can I prepare my website for CIOE (China International Optoelectronic Expo)?

Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.

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