Trade fair

Cibus

Cibus is a trade fair for the Italian food and beverage industry, designed for visitors and exhibitors from the food and beverage sector. It takes place from 4-6 May 2027 at Fiere di Parma in Parma, Italy. The fair is held every two years and organised by Fiere di Parma. The 2024 edition recorded 75,000 visitors.

Aphroa is not affiliated with Cibus or its organiser. Data compiled from the organiser's website, October 2026.

Preparation

Getting your website ready for Cibus

A simple plan around the dates of Cibus. Adjust it to your team and your products.

  1. Step 1

    8 weeks before

    Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at Cibus in the Food & Beverage sector and check that each item has its own page.

  2. Step 2

    4 weeks before

    Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for Cibus.

  3. Step 3

    Fair week

    Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.

  4. Step 4

    2 weeks after

    Reply to every contact from Cibus within days. Update your pages with the questions you heard most at the stand.

For food and beverage exhibitors

What a food and beverage website should show

Retail buyers, importers and distributors check ingredients, pack sizes, allergens and certification on a company website before a fair, and return to it afterwards when comparing suppliers.

Product line pages

Give each product line its own page with clear ingredient lists, pack sizes and allergen details, so a retail buyer can check the facts before the fair.

Certificates and spec sheets

Put your certificates, such as organic, halal or IFS, and your spec sheets on a page that is easy to find and easy to download.

Phone-ready fair page

Test your site on a phone over a weak hall connection, then set up a QR code at your stand that opens a page made for the fair, with your range and price enquiry form.

Prompt buyer follow-up

Scan the business cards of importers and distributors at your stand, note which products each buyer asked about, and send a follow-up with samples or price lists within days of the fair.

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FAQ

Questions about Cibus

When is Cibus 2027?

Cibus 2027 takes place on 4–6 May 2027.

Where does Cibus take place?

Cibus takes place in Parma, Italy, at Fiere di Parma.

Who organises Cibus?

Cibus is organised by Fiere di Parma.

How can I prepare my website for Cibus?

Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.

Related trade fairs

Starts in 13 days

Cibus Tec

27–30 October 2026

Parma, Italy

Sector: Food & Beverage

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SIGEP World

23–27 January 2027

Rimini, Italy

Sector: Food & Beverage

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Vinitaly

11–14 April 2027

Verona, Italy

Sector: Food & Beverage

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