CHINAPLAS
CHINAPLAS is a trade fair for visitors and exhibitors in the plastics and rubber industry, covering machinery, raw materials and recycling. It takes place at the National Exhibition and Convention Center (NECC) in Shanghai, China, from 13-16 April 2027. The fair is held annually and recorded 5,104 exhibitors and 350,189 visitors in the 2026 edition.
Aphroa is not affiliated with CHINAPLAS or its organiser. Data compiled from the organiser's website, October 2026.
Getting your website ready for CHINAPLAS
A simple plan around the dates of CHINAPLAS. Adjust it to your team and your products.
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Step 1
8 weeks before
Open your website on a phone as a visitor would and note what is slow or unclear. List what you will show at CHINAPLAS in the Plastics & Rubber sector and check that each item has its own page.
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Step 2
4 weeks before
Describe each offer in plain words: who it is for, what problem it solves and how a visitor gets in touch. Add the languages your visitors read and a QR code that leads to a page made for CHINAPLAS.
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Step 3
Fair week
Test your contact form and the e-mail it sends on a phone. Capture every contact at the stand with one method and note what each visitor asked for.
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Step 4
2 weeks after
Reply to every contact from CHINAPLAS within days. Update your pages with the questions you heard most at the stand.
What a plastics and rubber website should show
Buyers in plastics and rubber check material properties, data sheets and compliance papers on a company website before they plan visits, and again when they compare suppliers after the fair.
Page per material grade
Give each material grade or compound its own page with data sheet downloads, so engineers can check melt flow, hardness or temperature range before they visit your stand.
Test on weak mobile signal
Test your site on a phone over a weak connection, because processors will open data sheets and certificates while standing in a crowded hall.
Translate key technical pages
Offer key pages in the languages of your buyers, such as German or Italian, especially for technical data sheets and food-contact or medical compliance statements.
QR code and fast follow-up
Put a QR code on your stand that opens a fair page with sample requests, then scan each business card and follow up with the right data sheet within days.
Not sure where your website stands?
We check speed on a phone, search and AI visibility and your contact paths. Free, with a written result.
Help with your website and your fair follow-up
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Questions about CHINAPLAS
When is CHINAPLAS 2027?
CHINAPLAS 2027 takes place on 13–16 April 2027.
Where does CHINAPLAS take place?
CHINAPLAS takes place in Shanghai, China, at National Exhibition and Convention Center (NECC).
How many exhibitors does CHINAPLAS have?
Exhibitors of the 2026 edition: 5,104.
Who organises CHINAPLAS?
CHINAPLAS is organised by Adsale Exhibition Services Limited.
How can I prepare my website for CHINAPLAS?
Start about eight weeks before the fair. Make sure your website loads fast on a phone, describe each product on its own page and add a clear way to get in touch. The preparation plan on this page lists what to do and when, and the free website check shows where your website stands.
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